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Resume

Professional Summary

Marketing professional with experience in supporting multi-channel campaign execution, creating compelling content, and collaborating cross-functionally. She has an eye for design, strong communication skills, and an analytical mindset. Curious, creative, and adaptable, she loves coordinating projects, solving challenges, and learning new skills. 

Work Experience

SiteZeus

Marketing Intern (June 2025 – January 2026), Marketing Associate (January 2026 – June 2026) 

  • Supported the execution of B2B multi-channel marketing campaigns by coordinating project timelines, collaborating with cross-functional teams, and delivering campaign assets across multiple initiatives 

  • Coordinated the creation and production of visual marketing materials for webinars, trade shows, email campaigns, blogs, presentations, PPC advertisements, and sales collateral, ensuring alignment with brand guidelines and campaign objectives 

  • Conducted marketing research on Generative Engine Optimization (GEO), using Semrush to evaluate brand visibility in AI search, identify trends, and develop data-driven SEO and content recommendations

  • Managed LinkedIn strategy by writing social copy, translating complex technical concepts into clear, engaging content, designing branded visuals, and maintaining a HubSpot content calendar of 3-5 posts per week 

  • Supported retargeting PPC campaign execution by assisting with campaign setup, audience targeting, graphics production, and performance monitoring to support digital marketing objectives

  • Analyzed social media performance metrics and engagement data to optimize campaign performance 

  • Researched, tested, and implemented AI tools to streamline marketing workflows, improve content generation processes, and develop reference documentation to support team adoption 

  • Developed and maintained internal marketing assets, including PowerPoint templates, logos, and branded resources, ensuring visual consistency and streamlining accessibility for team use 

  • Collaborated with cross-functional teams to align strategy, communicate project updates, manage priorities, and deliver high-quality marketing materials on time 

Tampa, FL

BEHAVIOR ANALYSIS SOLUTIONS

lARGO, fl

Graphic Designer (June 2022 - July 2024) 

  • Coordinated the creation of print and digital marketing content, including social media graphics, infographics, and brochures, for social media, website content, and community outreach

  • Managed and maintained the company's social media presence using Meta Business Suite 

  • Expanded and updated brand visibility by designing new company website using Wix

  • Increased Facebook page reach by 2200% and page visits by 451% over a 17-month period

Registered Behavior Technician (January 2021 – July 2024) 

  • Administered ABA therapy to pediatric clients according to their individual treatment plans 

  • Accurately tracked session data and reported on treatment metrics and observed behaviors 

  • Collaborated with internal and external stakeholders on intervention plans for individual clients 

  • Represented the company in the community through client sessions and at local events 

  • Trained therapists on client behavior plans, and provided assistance and feedback to others when needed 

  • Created positive relationships with clients and caregivers through active communication

  • Collaborated with supervisors and other RBTs on intervention plans to evaluate and change plans as needed

  • Adhered to HIPAA standards and the ethical standards for RBTs set by the BACB, and ensured that a client’s needs were met and that he/she was treated with dignity and respect

LAMPERT'S ACHIEVEMENT ACADEMY

lARGO, fl

Registered Behavior Technician (August 2021 – December 2024) 

 

  • Provided direct ABA therapy to clients during sessions

  • Learned about the functions of behaviors and how they can be used to increase or decrease behaviors

  • Built relationships with clients by learning about each client’s interests and personalities

  • Recorded data on client behaviors and followed up with supervisors about operational definitions, behavior plans, data accuracy, and protocols on how to respond to certain behaviors

SKILLS

Adobe Creative Suite (Illustrator, InDesign, Premiere Pro, Audition, Photoshop, After Effects)

Microsoft Office (Word, Powerpoint, Excel)

Google Analytics

HubSpot

Tableau

Canva

Semrush

 

Digital Marketing

Graphic Design

Content Creation

Written and Verbal Communication

SEO

Social Media Management

 

Brand Management

 

Project Management

Data Analysis

Data Visualization

 

Independent and Collaborative Work

Problem Solving

Organization 

Adaptability

Time Management

Willingness to Learn

Video Editing

Photography

AI Visibility Essentials with Semrush

Issuer: Semrush

Expires: June 2027

ID: 0fac4dbdce

Google Ads Search Certification

Issuer: Google Digital Academy

Expires: December 2026

ID: 169951583

CERTIFCATIONS

Google Analytics Certification

Issuer: Google Digital Academy

Expires: March 2027

ID: 137794560

Content Marketing Certification

Issuer: HubSpot Academy

Expires: January 2028

ID: 5049513a63614c3a88a1bb9cc1e98585

Email Marketing Software

Issuer: HubSpot Academy

Expires: April 2027

ID: 9b0f7185e7964c4cbce6965efa77ff4b

Digital Advertising Certification

Issuer: HubSpot Academy

Expires: December 2026

ID: d41486e4ba63404ab9716b497b113a45

eDUCATION

UNIVERSITY OF SOUTH FLORIDA

tampa, fl

M.S. Marketing 

       Specialization: Marketing Analytics

       August 2024 - December 2025

       GPA: 3.93

B.A Mass Communications (Journalism)

B.S Biomedical Sciences

       August 2016 - August 2019

       GPA: 3.99

       Honors: Honors College graduate, King O'Neal Scholar

INTERESTS

Running

Rock climbing

Performing improv comedy

Cooking/baking

Planespotting

Drawing

 

Yoga

Building Lego sets

Video gaming

Consuming Batman lore

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